Why Dead Sea Products are Different:

The mineral content of the Dead Sea is significantly different from that of ocean water, consisting of approximately 53% magnesium chloride, 37% potassium chloride and 8% sodium chloride (table salt) with the remainder comprised of various trace elements.

The water of the Dead Sea contains 21 minerals including magnesium, calcium, bromine and potassium. Twelve of these are found in no other sea or ocean, and some are recognized for imparting a relaxed feeling, nourishing the skin, activating the circulatory system and for easing rheumatic discomfort and metabolic disorders. Comparison between the chemical composition of the Dead Sea to other lakes and oceans show that the salt's concentration in the Dead Sea is 31.5% (the salinity fluctuates somewhat). Because of its unusually high concentration of salt, anyone can float in the Dead Sea easily because of natural buoyancy. In this the Dead Sea is similar to the Great Salt Lake in Utah, in the United States.

A world famous treasure trove of health and beauty since antiquity, the Dead Sea is a gift of nature. Rich in life enhancing minerals, the Dead Sea waters and mud have been acclaimed throughout the ages. This unique body of water is situated on the Syrian-African fault, a geological phenomenon that came into being during a great natural upheaval. Many ancient layers of mineral-rich earth were exposed, salt water springs erupted forming a valley and lake - 400 meters (1300 feet ) below sea level - the lowest spot on earth. An evaporation process continuing for thousands of years resulted in increased levels of minerals and salt in that lake, today known as the Dead Sea. The composition of the Dead Sea is considered unique, containing the highest levels of magnesium, calcium and potassium in comparison to any other body of salt water in the world, including the oceans. Since ancient times a multitude of people have come to the region to relax, enjoy its beauty, and experience the healing, beautifying and rejuvenating powers of the Dead Sea. These visitors soak in the famous waters and coat themselves in the celebrated revitalizing black mud. Medical research has determined that the unique blend of powerful minerals and salts found in the water and mud of the Dead Sea is highly beneficial for the relief of various skin problems. As in the past, the Dead Sea continues to attract tens of thousands of visitors annually to its many vacation and treatment Spas. Today, busy women - and men - can enjoy the benefits of the Dead Sea right in their own homes, with a wide assortment of high quality beauty and skincare products that incorporate the amazing powers of the Dead Sea.